Pie Insurance, an insurtech company specializing in workers’ comp insurance for small businesses, today launched a marketing campaign curated for binge-watching business owners across the country.

Pie’s pop culture campaign features safety assessments of iconic workplaces from seven industries throughout TV and movie history.

The campaign, launched on World Day for Safety and Health at Work, is featured on Pie’s website with expert insights on how safe iconic workplaces like Paddy’s Pub from It’s Always Sunny in Philadelphia.

Pie Insurance is leveraging technology to transform how small businesses buy and experience commercial insurance, with the goal of making it affordable and as easy as pie.

Pie’s intense focus on granular, sophisticated pricing and data-driven customer segmentation enables Pie to match price with risk accurately across a broad spectrum of small business types, which allows Pie to offer more affordable insurance to small business owners.